THE STORY OF LIFE IN BUSINESS
Do you want to leave the earth a better place for the next generation? Of course. Are you willing to give up your creature comforts to do so? Maybe not. J.D. (Dave) Hulsman and C.B. (Carolyn) Hoek, founders of the Life in Business Platform and Congress aren't either. But they have this great vision of how global goals can be achieved: by businesses that boldly venture where they've never gone before.
"Develop business models that are both profitable and beneficial. That's our message", says Hulsman. "And get cracking! We've been talking about global warming, feeding the world sustainably, nurturing young talent, eradicating poverty and other issues long enough. Let's solve them!"